Ruba’s Musings
Elfreda Fakoya is a multidisciplinary artist based in London, exploring figurative textile art that is deeply rooted in diasporic cultures and their unique fusions. Initially working in fashion, Fakoya discovered a passion for textile storytelling. Drawing from the vibrant cultural tapestry of London and Lagos—where she spent her formative years—Fakoya draws inspiration from aerial topographic views and her personal experiences traversing these varied environments. The intricate lines, shapes, and patterns in her work reflect the multi-faceted identities within the diaspora, conveying stories of resilience and connection. Dedicated to sustainability, Fakoya transforms textile and fashion waste, helping to mitigate their detrimental effects on the environment.
US & Canada
5 - 10 business days
Orders under $150 – $9.99
Orders over $150 – FREE delivery
UK and Northern Ireland
5 - 7 business days
FREE delivery on all orders
Europe
5 - 7 business days
€9.99 on all orders
(ROW) Rest of the the world*
5 - 10 business days
£14.99 on all orders
*excluding Australia/New Zealand
Returns Policy
We know it can take time to really appreciate new art, so if you’re not head over heels in love with your piece, you can return any item(s) in their original condition, within 14 days of arrival to receive a full refund. Please note, we do not cover the cost of return shipping, and any customised products are non-refundable including framed prints as these are hand made-to-order. Any customs duties/taxes associated with returns is the responsibility of the buyer. Please send us your order details via the returns form and once received we will send you our returns address.
Products are handmade to order, so expect slight variations in craftsmanship or dimensions.
Prints and framed prints
Keep all print products (framed or unframed) away from direct sunlight to maintain their quality and longevity.
Wood Frames (frame only)
Very lightly dust the frames, do not use any cleaning products or wet the frames as it can damage the wood and/or any finishings.
Frames (glass only)
Gently dust first, then clean with lukewarm water and very mild soap using a soft cloth or sponge. Do NOT use products containing ammonia as it can cause damage.
Artists keep 100% of their profits
Most galleries take around 50% of the artwork’s value in commission.
At BetterShared artists receive 100% of their profits, so with every purchase you’re directly supporting these talented artists.
Thoughtfully made, responsibly delivered
Every product is crafted with care, using high-quality materials on a made to order basis, reducing waste and ensuring lasting quality.
We print as locally as possible, close to your delivery location. Supporting each purchase with expert guidance, framing advice, and dedicated customer care.
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Crafted with care
Our products are made from the finest materials on a made-to-order basis to reduce waste. Each order is crafted with care just for you.
Giclee Prints
Archival printing on FSC-certified fine art paper
Frames
Handcrafted using solid wood and acid-free